Global

Sports

MARKETING & SALES STRATEGY

ABOUT US

EXPLORE MORE

Established in 2008 Global Sports is one of the largest importers of racket sports product range in Pakistan for the first time by introducing squash & tennis product range from multinational brands and introduced the top leading brands for the first time in Pakistan with success. Global Sports distribute quality sporting goods in Pakistan which are internationally recognized brands and are primarily focused specializing in Tennis, Squash, Swimming and footwear equipment from major brand manufacturers. Global sports represent international brands such as Babolat V.S, Kookaburra Sports , Ayrtek U.K , Dunlop Squash , Donic Sportika , Stiga Sports , Hi-Tec , TYR Sports , several other brands. The company was established as an exclusive distributor in Pakistan by multinational sports brand and brought revelation for importing original branded products and market & distribute them for the first time in Pakistan in 2008 .

WHO WE ARE

Global Sports currently operates in a 10000 square foot

Global Sports currently operates in a 10000 square foot facility with the combined office, and product warehouse in Pakistan . The global sports strategy emphasizes faster growth in racquet sports and footwear, excellence in consumer-centric product creation and brand marketing, and the strengthening of commercial fundamentals through sales and distribution development.

We are a leading sole distribution company

which has contracts with multinational sports brands for supplying in the sports market of Pakistan. Our objective is to distribute orignal brand products and create the awareness & availability in Pakistan for top sports brands

We have established our reputation as the largest

wholesale’s and leader for supplying high quality Racquet & Footwear product line in Pakistan . We specialize in development, and marketing of multinational brands which are imported from several countries in to Pakistan .

Global Sports team is committed to offering the very latest

products from the world’s leading racquet brands and supported by the highest levels of customer service. All products shown on the website will be in available for immediate delivery. Global Sports is one of the largest importers for sports product range in to Pakistan and was one of the first company to have the availability of original brand products in Pakistan for the first time from top multinational brands

Important points

We are passionate about sport, we are relationship builders and we deliver on our promises.
We promise to provide first class customer service.
We go the ‘extra mile’ to ensure extra emphasis is given to service and supply.
We truly believe going this ‘extra mile’ makes a big difference to those that we supply and is testimony to why our customers stay with us season after season.

Global Sports a business division of multinational sports

brands in Pakistan, is the definitive supplier to all sports stores in Pakistan and is committed to offering the very latest product ranges from the world’s leading squash & tennis brands at the best prices. Whether you are a recreational player, club member or professional you can browse our extensive gallery of Tennis & Squash rackets, balls, footwear, clothing, luggage and accessories from the world’s leading brands you can trust, exclusively sold by Global Sports in Pakistan.

MARKETING & SALES STRATEGY

One of Global Sports five strategic priorities is strengthening the Group’s commercial fundamentals through sales and distribution (go to market). The focus is on expanding the distribution footprint both in developed and emerging markets as well as growth in e-commerce. Global Sports sales organization’s key objective is to achieve steadily-increasing sales by expanding distribution in terms of the number of doors and categories per door.

WHAT WE DO

Global Sports distribute original sports brands to customers (including sporting goods chains, specialty retailers, mass merchants, fitness clubs and distributors) and directly to consumers through brand stores, factory outlets, and via the Internet.

Global Sports comprehensive sales network enables us

to launch products in Pakistan and also makes it easier to keep in close touch with customers, allowing us to benefit from knowledge of local trends and establish long-term business relationships.

We are aGlobal Sports sales offices are responsible for leading sole distribution company

the marketing, distribution and sales of ’ branded products in their own markets. Our sales team experience and specialist expertise in every type of sporting activity serviced by our products. Furthermore, local personnel also know their own markets, including any associated customer preferences. This knowledge helps them adapt both product offerings and marketing approaches to local requirements.

Global Sports Group is dedicated to the promotion

and marketing of sport, focusing its resources and unrivalled expertise to deliver innovative sport solutions. The diversity of Global Sports Group, through its network of business operations, reflects the measure of its success: Global Sports offers management consultancy on all marketing associated functions, including but not limited to sponsorship evaluation and implementation, strategic business planning, sales, distribution and merchandising, event management, hospitality, and public relations.

Points

Global Sports is a promoter of world-class racquet sports events.
Global Sports represents leading multinational brands for racquet sports in Pakistan
Global Sports manages print and web-based media for sports
Global Sports offers the very latest products from the world’s leading sports brands

DEVELOPING COMMERCIAL FUNDAMENTALS

The key objective of the Global Sports sales organization is to achieve steadily-increasing sales by expanding distribution in terms of the number of doors and the quantity of sales per door. Related developments are systematically planned and tracked and represent a key component in steering the efforts of our sales teams. To enable this expansion in distribution, we continually invest in our sales-related capabilities, including significant improvements in our in-store presence through Shop in Shop concepts and merchandisers. At the same time, the Group continues to further develop interactions with trade customers, ensuring that our products are available and delivered on time during critical seasonal sales periods.

OUR MISSION

is to provide original products for professional athletes with the world’s best sports and racquet sports equipment, footwear and apparel If you have any queries, questions or concerns related to any matter, please email info@globalsports.com.pk or call us at : +92 (42) 35114521 .